Friends,
I heard the story on yesterday’s Marketplace about the Mason, Ohio school district placing vending machines in their high schools offering only baby carrots. The candy machines are disabled during the school day and the students are presented with vegetables as snacks. Weird! (no flaming hot baby carrots? -ed Not that I’m aware of, but there’s a marketing opportunity for you. Get on it!)
This war on childhood obesity is getting traction, I guess, but this is actually entertaining. The “bunch of carrot farmers” have a campaign that I find funny and self-aware. It’s not even living in the same universe as Nancy Reagan doing a cameo on Diff’rent Strokes to warn the kids off of drugs in that it might actually work. Genius.
BTW, baby carrots are delicious.
– bob